About
A Bridge from New York City to Cape Town.
New York has been our proof-of-concept city. But with our mission of being a sustainable brand from Africa, on a visit home in 2023, our founder began the process of moving the Company’s production to the Western Cape.
Cliffton Dry Pomme Classique™ is available Nationally in South Africa and in the United States. We are proud to be part of the next generation of South African brands with a mission of keeping our agriculture clean while giving back to local communities.
Cliffton Dry Pomme Classique™ is operated by Cape Wholesale Wines, PTY. Ltd. (CWW) trading under Cliffton SA. CWW is owned by our American parent company, Cliffton Dry Co. LLC. a Delaware entity.
The business is managed by the founder and managing partners and supported by a Board of Advisors in NY and SA. These key executives have skills in global brand development, sales, marketing, legal, and finance.
The company has a consistent team of incredibly dedicated professionals who have been with us since our inception. We have a team based in New York City, and as of March 2024 a local team in South Africa, which is based in Cape Town.
Our objective and mission have been to make a high-quality South African product with global appeal that makes a profit which in turn allows us to give back to the communities that we sell into. We have relationships with the highest quality suppliers at every stage of product development so that we can scale while maintaining quality.
We are growing and selling into some of the major retailers in the United States, which have included Whole Foods and Total Wines and selected fine restaurants in Manhattan. Making a product that is made from the highest quality apples and ingredients is incredibly meaningful to us.
Sustainability and community have always been at the core of our business model. Our brand message is mission-driven to promote health, diversity, sustainability and give back to communities, and build awareness for causes dear to us through global brand sponsorships in Cape Town and New York City.
At CLIFFTON we remain committed to the Circular Economy by minimizing our environmental impact, and supporting the communities in which we operate, valuing our employees, and operating with transparency and ethics. We believe that these values are not just good for business, but are also essential for creating a better world for everyone.